In this age of high customer expectations, each touchpoint has become a moment to engage and delight. Yet, some retailers fall flat after the customer has clicked the “buy” button, leaving them in the dark when they’re most excited about your brand. If you’re one of the many who realize that your current post-purchase package tracking process is lacking, you’re in luck. Our guide details where your process may be missing the mark and what it takes to create a best-in-class experience for your customers.